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As humans we like to think that we can control things and that our choices matter.
Is selling an art or science. Obviously the art is the search for and finding of the best items for your store. Sales personnel are often very intuitive this is not a bad thing but it is a risk factor because the process and execution is the. With every step forward that we take with new technology we need to examine our progress in the art of selling.
As more and more companies implement new sales technology solutions into their sales organization it is evident that there is more science in selling than ever before. The answer lies with a new perspective on selling which views it as a management science. But Art is an applied Science.
There is a constant debate as to whether a good sales person is born or made and whether selling is an art or a science. Today selling can be based upon proven science. It is the practical application of knowledge or natural ability.
The Art of Sales There are a few elements of sales that are more like an art. Even the sharpest sales people miss opportunities because they. It begs the question Is selling an art or science I would argue both and in the meantime you may want to consider giving Luke some science classes.
Converse a scientist first explored marketing. Mastering the art science of selling requires sales professionals to balance a carefully crafted dance between structure and creativity. Art or science or perhaps a little of both.
Throughout my career in sales and marketing I have heard arguments for both. The real problem contributing to the art vs. Its hard work to go to a show or a merchandise.
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